PRIVACY POLICY

Introduction

This Privacy Policy describes how SHRICHAND (collectively referred to as “SHRICHAND”, “we”, “our”, or “us”) collects, uses, shares, protects, and otherwise processes your personal information through our website https://shrichand.com/ (hereinafter referred to as the “Platform”).

Please note that you may be able to browse certain sections of the Platform without registering with us. We do not offer any products or services under this Platform outside India, and your personal data will primarily be stored and processed in India.

By visiting this Platform, providing your information, or availing yourself of any product or service offered on the Platform, you expressly agree to be bound by the terms and conditions of this Privacy Policy, the Terms of Use, and the applicable product or service terms and conditions. You also agree to be governed by the laws of India, including but not limited to laws relating to data protection and privacy.

If you do not agree with this Privacy Policy, please do not use or access our Platform.

1. Collection of Information

We collect your personal information when you use our Platform, services, or otherwise interact with us during the course of our relationship.

The information we collect may include, but is not limited to:

• Full name
• Date of birth
• Residential or business address
• Telephone or mobile number
• Email address
• Identity and address proof documents
• Transaction details
• Account-related information

With your consent and in accordance with applicable laws, we may also collect certain sensitive personal information, including:

• Bank account details
• Credit card or debit card information
• Other payment instrument details
• Biometric information, such as facial features or physiological information, where required for specific Platform features

You always have the option not to provide certain information by choosing not to use specific services or features of the Platform.

We may track your preferences, interests, browsing patterns, and activities on the Platform. Such information may be compiled and analyzed on an aggregated basis to improve our services.

We may also collect information related to your transactions conducted on the Platform and through our third-party business partners.

Where a third-party business partner collects your information directly, their privacy policies will apply. We are not responsible for the privacy practices or policies of such third parties, and we encourage you to review their privacy policies before sharing any information.

If you receive an email, message, or phone call from any person claiming to represent SHRICHAND and requesting sensitive information such as debit card PINs, credit card details, net banking credentials, OTPs, or passwords, please do not share such information. If you have already disclosed such information, please immediately report the matter to the appropriate law enforcement authorities.

2. Use of Information

We use your personal information for the following purposes:

• Providing the products and services requested by you
• Processing and fulfilling orders
• Assisting sellers and business partners in providing services
• Enhancing customer experience
• Resolving disputes and addressing customer support requests
• Troubleshooting technical issues
• Informing you about products, services, offers, promotions, and updates
• Customizing your Platform experience
• Detecting and preventing fraud, errors, and unlawful activities
• Enforcing our Terms of Use and other policies
• Conducting research, surveys, and analytical studies
• Complying with legal and regulatory obligations

Where we use your information for marketing purposes, you will be provided with an option to opt out of such communications.

Please note that failure to provide certain permissions or information may affect your ability to access specific products or services.

3. Sharing of Information

We may share your personal information with:

• Our group companies, affiliates, and corporate entities
• Sellers and vendors operating through the Platform
• Business partners
• Logistics and delivery service providers
• Payment gateway providers and payment processors
• Prepaid payment instrument issuers
• Reward and loyalty program providers
• Technology service providers and support partners

Such sharing may be necessary to:

• Provide products and services
• Process transactions and deliveries
• Comply with legal obligations
• Enforce our agreements and policies
• Facilitate marketing and promotional activities
• Prevent, investigate, and address fraud or illegal activities

We may also disclose personal information to government authorities, law enforcement agencies, regulators, courts, or other authorized bodies where required by law or where we believe such disclosure is necessary to:

• Comply with legal processes or court orders
• Protect our rights and property
• Protect the rights, property, or safety of users or the general public
• Investigate potential violations of applicable laws

4. Security Precautions

We adopt reasonable security practices and procedures to protect your personal information against unauthorized access, disclosure, misuse, alteration, or destruction.

Whenever your information is within our control, we follow appropriate security standards and use secure servers to protect your information.

However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your information, we cannot guarantee absolute security.

By using the Platform, you acknowledge and accept the inherent security risks associated with internet communications and online transactions.

You are responsible for maintaining the confidentiality of your account credentials, including your login ID and password.

5. Data Retention and Deletion

You may request deletion of your account by contacting us using the contact information provided below.

Please note that account deletion may result in the permanent loss of access to your account and associated information.

We may refuse or delay deletion requests where:

• There are unresolved grievances or disputes
• Orders or shipments remain pending
• Legal or regulatory obligations require data retention
• Retention is necessary to prevent fraud or abuse

We retain personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by applicable law.

We may retain anonymized data for research, analytical, and statistical purposes.

6. Your Rights

Subject to applicable laws, you may have the right to:

• Access your personal information
• Correct or update inaccurate information
• Request deletion of your information
• Withdraw consent where processing is based on consent

You may exercise these rights through the features available on the Platform or by contacting us directly.

7. Consent

By using our Platform and providing your information, you consent to the collection, storage, use, disclosure, and processing of your information in accordance with this Privacy Policy.

If you provide personal information relating to another person, you represent that you have obtained the necessary authority and consent to do so.

You also consent to being contacted by us, our affiliates, business partners, technology partners, marketing partners, and service providers through:

• SMS
• Email
• Telephone calls
• Instant messaging applications
• Other communication channels

for the purposes described in this Privacy Policy.

You may withdraw your consent at any time by contacting us and including “Withdrawal of Consent for Processing Personal Data” in the subject line of your communication.

We may verify your identity before processing such requests.

Please note that withdrawal of consent will not operate retrospectively and may affect your ability to access certain services that require such information.

8. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements, or services.

We encourage you to review this Privacy Policy periodically.

Where required by applicable law, we may notify you of significant changes through appropriate communication channels.

9. Contact Us

If you have any questions, concerns, complaints, or requests regarding this Privacy Policy or the processing of your personal information, please contact us using the contact details provided on the Platform.

By using the Platform, you acknowledge that you have read, understood, and agreed to the terms of this Privacy Policy.